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Best B2B Website Launch

July 17, 2022 By Louisa Rogers

Iconography Ltd – Tanks Direct

The site offers useful front end conversion tools – such as a product configurator, whereby a user inputs dimensions and associated data and the site suggest suitable products to meet the requirement.

Under the bonnet we have developed an online business system/digital operations platform – including a CRM for the Sales and Customer Service Team which they use for:

  • Order processing
  • Managing credit limits
  • Customer service notes and required actions – with the ability to schedule follow up tasks and alerts
  • Creating quotes, managing quotes, actioning quotes
  • Suppliers are managed and purchase orders raised via the system

The platform provides a lot of flexibility to enable a small eCommerce team in setting up promotions and creating, maintaining and managing a complex product catalogue, with ease – for example managing all options and attributes groups efficiently across multiple products in one step.

Specific B2B features available/in development for Tanks Direct include account specific pricing and the ability for a head office to order multiple items and allocate the order to different branches/delivery addresses.

Exceptional reporting – management information, covering sales, volumes, margins and so forth. We continue to write new reports for the management team as their requirements evolve.

ERP integration.

 

Packaging Environmental Limited – Packaging Environmental

A tailored Magento Commerce site with bespoke features to fulfil unique business logic, GDPR compliance and enhanced B2B customer experience.

People are starting to realise that we need to change the way we use plastic, and to reduce the use of single-use plastics. Packaging Environmental is a wholesale specialist for eco-friendly food & drink packaging. They have been supplying sustainable packaging made from compostable and recycled recyclable materials since 2007.

With growing demand for their products, PE realised the need for a new website with bespoke features to help streamline their business processes, and provide their clients with an improved customer journey.

Packaging Environmental approached Absolute Design with a need for a bespoke Magento/Adobe Commerce Cloud site. They needed the new site to contain their historic data whilst maintaining current functionality. They also needed this site to integrate with their on-premise Sage50 ERP system to automate data flow such as listing new products on the site, managing prices & stock, managing customer records and their order fulfilment process.

Absolute has been working closely with PE to plan and execute the development. With years of experience and having delivered many Magento projects, Absolute was able to advise and offer a robust solution for this project.

 

Shorts Lifts – Shorts Lifts

Shorts is integral to the lift industry, providing products for installation, modernisation and repair to the UK and Ireland’s leading installation and maintenance companies.

It’s a challenge for professional installers to source the right parts – supplied by multiple manufacturers across global locations.

Vital Agency’s creation of two linked websites fulfilled the vision to make lift equipment sourcing easy:

  • WordPress brochure website for flexibility and design
  • Magento eCommerce for its technical functionality to manage 25,000 products from 58 manufacturers

Comments:

“The relationship we have with Vital Agency is essential to our digital marketing strategy. Our website is more than a shop window to our products and services, we want a website which embodies our values by making information easily accessible and which encourages dialogue between ourselves and our customers. Vital have continuously proved to be experts in their field, developing concepts from paper to screen. The whole team are of the collective understanding that our website is the market leader within the industry.”
Michael Craddock, Marketing Manager, Shorts Lifts

Results: Business Reporting (Oct 2021 – Feb 2022):

  • Sales value increased YOY
  • Orders have increased YOY
  • Visitors have increased YOY
  • Page Views have increase YOY

 

The Storage Place – TSP Fulfilment

The Storage Place, order fulfilment specialists. Reinventing the fulfilment industry with added value added services.

New fresh website created to highlight not only what we do as a company, but how we can help and support ecommerce sellers with their order fulfilment.

We wanted to reflect the company as being a company breaking the mold of being your traditional, outdated fulfilment company and being the forward thinking, relevant company we now are.

 

Williams Trade Only Plumbing & Heating Supplies – Williams

With over 40 branches, Williams is the South of England’s leading plumbing merchant. With a business delivering outstanding service to customers 7 days a week, 364 days a year, their eCommerce store needed to keep pace with their customers and stay ahead of their competitors.

This new trade-only eCommerce store enables customers to easily and quickly purchase products, create quotes and manage their account – whilst seamlessly integrating with Williams’ ERP for fully automated workflow processes.

The new Peracto powered store leverages everything that’s best about their existing store and addresses 3 new, strategic objectives.

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