2026 Charity Partner

Dreams Come True is the only wish-granting charity that solely supports children in the highest areas of deprivation in the UK. They are a small national charity with a huge impact, and their dreams provide moments of magic with lasting impact for children who have it tough.

The dreams they grant range from adapted wheelchairs so that a child can join their family on the beach, to vital language learning apps to help a child who is non-verbal find their voice. Together with UK getaways, experience days and garden and bedroom makeovers, Dreams Come True provides cherished moments and equipment to children and their families who are often overlooked.

Dreams Come True have fulfilled dreams impacting over 3,252 children with serious and life-limiting conditions this year alone. You can read the inspiring and heart-warming stories at https://www.dreamscometrue.uk.com/Blogs/dream-stories and watch their video to find out more about the amazing work they do here https://www.youtube.com/watch?v=-EjKySKdV9E.

The eCommerce Awards have been supporting Dreams Come True since 2023 and your donations and involvement with the charity have delivered life-changing dreams for children and families who need it most.  You can view the full impact report of our partnership here.

As the cost-of-living crisis deepens, they need our support now more than ever, which is why we’re proud to support them and become a #DreamMaker.